“The question underneath the question. Not where are you going, but why are you going there?”
Tony Voorhees, Founder
↳ Today
Before any of this shows up at tonyvoorhees.com, there’s a pile of work nobody writes a case study about. Turns out, launching a studio touches every discipline it claims to cover — which is either a good sign or a warning, depending on the day.
↳ Checklist
House Keeping:
Site — Astro-built on GitHub Pages
Case studies — Seek AI, EVgo, Peggy the Panda, Wes Moore BMX
Engagement model — Basecamp, Summit, Expedition

